Schoep and John

How this all started with a favor to a friend - and a photo that went crazy

One of the nation’s emerging experts on managing and harnessing the viral nature of social media and the Internet
— Michael Harrison - Talkers Magazine

10 Easy Ways to Reach More People

This e book is packed with social media strategy and quickly actionable tips. There are some simple ways to increase your Facebook reach that don't take a whole lot of time, but you have to know that these strategies exist. I live and breathe reach analytics for a living, and I love helping people troubleshoot why they are not reaching more peoples' news feeds. 


Does social media occasionally make you want to throw your computer or phone out of a moving car? Want to know how to say things on social media platforms, when to say them, and how to reach the most people? Have you gone viral and have no idea what to do? I can help.

As a seasoned social media communications consultant and educator, I help people and businesses tell their story on social media with impact: to reach the most people. 

My in depth knowledge comes from being in the trenches of social media, personally and professionally. My Tedx Talk on Empathy and the Power of Virtual Communities had one goal: to empower people to live their life fully when their world blows up. Mine did in 2013! In less than 4 months I had a photo go viral, my business grew exponentially, my husband died tragically, and that went viral as well. As a result, I have developed my social media management business to lead seminars on social media strategy & social media crisis communication.

Seminars for companies & professional organizations or consulting services for people and businesses, I can guide you.  Contact me here to discuss your needs - I'd love to help.



Read my latest articles on social media strategy and communication.